Skip to main content
Blog > International Literacy Day

International Literacy Day

Celebrating literacy across the globe

Have you ever done something you considered to be insignificant, only to find out later that it had a much greater impact than you thought? A couple of years ago I posted a video of "The Opposite Song" on YouTube. It was a song that helped children learn the concept of opposites. The video was part of a television program I helped produce here at Imagine Learning called Imagine Island. The show was designed to help English learners and pre-K kids learn the alphabet, build vocabulary, and master the basics of literacy. We created 26 half-hour episodes -- one for each letter of the alphabet. In recent months I realized that "The Opposite Song"  had been viewed over 20,000 times. This was quite surprising, as I hadn't really emailed the link to anyone or promoted it in any way. As the total views for the video continued to increase, we began receiving comments from viewers who used the video in their classrooms.  It was exciting to know that teachers were finding our video and putting it to use. But that fact was really driven home last week when I received a video response to "The Opposite Song."
Read More